Frequently Asked Questions

Answers for advertisers and publishers

General

What is AdsBender?

AdsBender is a two-sided ad network: advertisers launch campaigns to buy traffic, and publishers add ad zones to monetize theirs. Both sides run through the same four ad formats and the same three pricing models.

Read more about AdsBender

Which ad formats does AdsBender support?

Four: Popunder, Social Bar, In-Page Push, and Interstitial. Each is available to advertisers as a campaign target and to publishers as an ad zone type.

Compare all ad formats

For advertisers

How do I launch a campaign?

Sign up or log in as an advertiser, open the campaign builder, pick a pricing model and an ad format, set your targeting (country, device, traffic type), then upload creatives and submit the campaign for review.

Get started as an advertiser

Which pricing model should I use — CPA, CPC, or CPM?

It depends on how well-tested the offer already is: CPM for a new GEO or a complex, multi-step conversion flow; CPC once click-through and landing-page performance are proven; CPA once the whole funnel is validated and the flow is simple.

Read the full decision framework

For publishers

How do I monetize my website?

Sign up or log in as a publisher, add your site, and create an ad zone in one of the four formats. Once the zone is approved you'll get a code snippet — place it on your site and payouts start accruing from live traffic.

See publisher benefits

Is there a minimum traffic requirement to join?

No — there's no entrance traffic limit. A brand-new site can add an ad zone and start monetizing right away.

How much does it cost to join as a publisher?

Nothing. Creating an account and adding ad zones is free; AdsBender only takes a share of the revenue an ad zone actually generates.

Will adding an ad zone hurt my Core Web Vitals?

Not if it's wired in correctly — reserved space for the ad container, non-blocking script loading, and initialization that doesn't compete with user interactions are the three things that matter most.

Read the full checklist

Pricing

What's the difference between CPA, CPC, and CPM?

CPM charges per thousand impressions, CPC per click, and CPA per completed action (install, lead, signup). Each shifts risk between advertiser and network differently — CPM is lowest cost with the least certainty, CPA is highest cost with the most.

Compare pricing models in depth